checkoff chat
Checkoff Chat, featuring Pam Jahnke and friends of the Beef Council, discuss current and relevant topics in the beef industry including the environmental impact of beef, interviews with Farm-to-Fork Tour attendees, important nutrition information and much, much more. By listening to the audio clips below, you can stay up to speed with what Wisconsin Beef Council is doing to increase beef demand in the state of Wisconsin. Checkoff chat is sponsored in part by Equity Livestock Sales Cooperative.
Wisconsin Beef Council launches local beef directory
grace link, WBC director of compliance and producer outreach|August 2022
Alice promotes cattle industry sustainability
julia nunes, alice in dairyland | may 2022
farm to fork tours expand influencer outreach
Nicole weeks, rdn, cd, Community network dietitian at hunger task force | april 2022
what do consumers really think about alternative proteins?
Norman Voyles, Chairman, cattlemen's beef board | april 2022
beef consumption in central america post pandemic
lucia ruano, Us meat export federation | march 2022
don't miss the 2nd annual burgers & buns fun run
Kaitlyn Riley, WBC Director of Communications | March 2022
Wisconsin beef ambassador applications available
KAITLYN RILEY, WBC DIRECTOR OF COMMUNICATIONS | February 2022
FY 2022 Marketing strategy and program Highlights
Angie Horkan, WBC Director of Marketing | September 2021
USMEF Latin America Showcase in Costa Rica
Val GAffney, WBC president | September 2021
National Checkoff Highlights from Cattle Convention
daphne holterman, cattlemen's beef board member | August 2021
central america exports update
joe schuele, usmef | august 2021
Youth Education programs update
tammy vaassen, wbc executive director | july 2021
beef in the culinary classroom
alex vernon, prostart coordinator, wi restaurant association | june 2021
may beef month campaign results
KAITLYN RILEY, WBC DIRECTOR OF COMMUNICATIONS | june 2021
national veal culinary contest winner
maja holcomb, culinary student, nicolet area technical college |May 2021
may beef month preview
kaitlyn riley, WBC Director of communications |May 2021
Calf Care Quality Assurance and Biosecurity Resources
chase decoite, beef quality assurance program manager, ncba |april 2021
foreign marketing update
tammy vaasseN, WBC executive DIRECTOR |april 2021
How we reached our consumers in FY2020...VIRTUALLY
aNGIE HORKAN, WBC DIRECTOR OF MARKETING |March 2021
introducing beef to your baby - every bite counts
sarah agena, rd, WBC consulting dietitian |March 2021
retail and restaurant promotions
Tammy Vaassen, WBC Executive director |february 24, 2021
National Checkoff Update
Terry Quam, Cattlemen's Beef Board | february 10, 2021
State of the Consumer Report
shawn darcy, ncba Market REsearch team | january 25, 2021
Fit beef into your new year's nutrition resolutions
sarah agena, rd, wbc consulting dietitian | january 11, 2021
Create a holiday roast tradition at your house
angie horkan, wbc director of marketing | december 23, 2020
promoting beef for the holidays...virtually
brooke roberts, wbc director of communications | december 7, 2020
beef promotion operating committee update
Greg HAnes, Cattlemen's beef board | September 17, 2020
beef in the classroom program
brooke roberts, wbc director of communications | September 2020
beef promotion operating committee preparations
bob mitchell, beef promotion operating committee member|August 19, 2020
summer business meeting & beef industry long range plan
TAMMY VAASSEN, WBC EXECUTIVE DIRECTOR | july 30, 2020
farm discovery center butcher block party
katie wade, farm wi discovery center|July 22, 2020
4th annual madison burger week
angie horkan, wbc director of marketing|July 7, 2020
u.s. meat export federation activities
joel scheule, u.s. meat export federation|June 10, 2020
beef. it's what's for dinner. response during covid
alisa harrison, national cattlemen's beef association|may 5, 2020
checkoff activities during covid
tammy vaassen, WBC executive director| april 10, 2020
wbc response during covid
tammy vaassen, WBC executive director| march 31. 2020
federation of state beef councils region 3 board update
al lyman, Federation of state beef councils region 3 board member| march 2020
cattle industry convention checkoff meeting
val gaffney, wbc president| february 19, 2020
cattle industry convention checkoff & foreign marketing update
TAMMY VAASSEN, WBC EXECUTIVE DIRECTOR| february 10, 2020
wisconsin's beef advocacy team
brooke roberts, wbc director of communications| january 22, 2020
beef quality assurance update
tammy vaassen, wbc executive director| january 8, 2020
future restaurant managers chefs owners learn about beef
connie fedor, wisconsin restaurant association | march 2019
wisconsin's voice heard on the national scene
arin crooks, wbc president | february 2019
wisconsin consumer trends research
angie horkan, wbc director of marketing | february 2019
find out what region 3 is up to
katie brenny, ncba region 3 vp | january 2019
whatcha eating this year
Angie horkan, wbc director of marketing | january 2019
celebrate the holidays with beef
Angie horkan, wBC director of marketing | December 2018
eating healthy during the holiday season
sarah agena, rd, wbc consulting dietitian | December 2018
beef quality assurance requirments
kevin heuser, tyson fresh meat products division | november 2018
fy2019 state/national checkoff planning
tammy vaassen, WBC Executive director | october 2018
beef quality assurance requirement
tod fleming, coo, equity cooperative livestock |october 2018
meet wbc new executive director
tammy vaassen, wbc executive directors | october 2018
the food armour program
Dr. katie mrdutt, director of food armour | september 2018
bringing new beef items to retail
steve van lannen, american foods group| august 2018
changes in THE BEEF INDUSTRY/WBC
john freitag, wbc executive director| july 2018
madison burger week wrap-up
angie horkan, wbd director of marketing | july 2018
young cattlemen's conference
brady zuck| june 2018
wbc summer promotions/activities update
jayde farbo, WBC director of communications | june 2018
may is beef month wrap-up
Angie horkan and jayde farbo, wbc director of marketing | may 2018
how the beef and dairy industries are working together
lauren brey, Edge Dairy Farm cooperative | may 2018
usmef trip to guatemala and el salvadore
val gaffney, wbc board member | april 2018
wbc in-state consumer education programs
tina hinchley, wbc board member | april 2018
how wi checkoff dollars are invested internationally
greg hanes, us meat export federation | march 2018
wbc foodservice culinary programs
ryan demers, pewaukee culinary club advisor | march 2018
national convention wrap-up
bob mitchell, cattlemen's beef board member | february 2018
how to be a spokesperson for your industry
ryan goodman, ncba director of grassroots advocacy| february 2018
keep your new year's resolutions
sarah agena, RD, WBC consulting dietitian | january 2018
popular beef dishes for the holidays
Angie horkan, wbc director of marketing | december 2017
how to include beef in a heart-healthy lifestyle
dr. steven merry, farmer and cardiologist, hartford WI| December 2017
beef. it's what's for dinner. relaunch
Angie horkan, wbc director of marketing| December 2017