French Onion Meatball Sub

Programs & Events

Spicy Cheeseburger Sliders

Best Burger Contest

The Wisconsin Beef Council is on a mission to find and celebrate the most mouthwatering 100% beef burgers crafted by Wisconsin’s restaurants, bars and grills. Everyone has a favorite spot they choose when burger hunger strikes, and this is the opportunity to recognize those restaurants that work hard to create those delicious memories.

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On-the-Go Beef Taco

United by Beef Fundraiser

The Wisconsin Beef Council’s apparel fundraiser donates 100% of proceeds from every purchase toward providing high-quality beef snack sticks to kids at Boys & Girls Clubs throughout the state.

Thanks to the generous support of StoneRidge Wholesale Division, LLC, which is providing beef sticks at a discounted price, your purchase can go even further. Orders are open through August 31. Shop the collection below and help us put more beef in the hands of Wisconsin kids.

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Holiday Prime Rib

Prime Rib Trail

We asked our followers to share their favorite spots for a good prime rib across the state. Discover timeless flavors and new favorites across the Wisconsin Prime Rib Trail from Gather Wisconsin and the Wisconsin Beef Council. Did we miss your favorite restaurant?

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Beef in the Classroom

The Beef in the Classroom grant program helps teachers buy beef and veal products to be used in middle school and high school Family & Consumer Science and Agriculture classes across the state of Wisconsin. This program allows teachers to strengthen their lessons about lean beef selection, storage, preparation and nutrition by having funds available to buy and prepare beef with their students.  The grant reimburses teachers between $50-$300 per semester, depending upon class size. 

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National Programs

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Beef University

Beef University is a free, online training program which covers the beef basics that will help you market and menu beef. Your customers rely on you to be their expert source on the foods they purchase and consume. They expect you to know everything from how beef is raised, how to select and prepare beef, and the health and nutrition benefits of beef. Beef U will help you understand the ‘ins and outs’ of beef to deliver superior customer service, which translates to an improved bottom line.

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Masters of Beef Advocacy (MBA)

Masters of Beef Advocacy is your go-to program for training and resources to be a strong advocate for the beef community. This free, self-guided online course provides farmers, ranchers, service providers, consumers, and all members of the beef community the tools and resources to become a beef advocate and answer tough questions about beef and raising cattle.

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Beef Quality Assurance

Beef Quality Assurance (BQA) is a program that provides systematic information to U.S. beef producers of how good husbandry techniques can be coupled with accepted scientific knowledge to raise cattle under optimum management conditions.

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