checkoff chat

Checkoff Chat, featuring Pam Janke and friends of the Beef Council, discuss current and relevant topics in the beef industry including the environmental impact of beef, interviews with Farm-to-Fork Tour attendees, important nutrition information and much, much more. By listening to the audio clips below, you can stay up to speed with what Wisconsin Beef Council is doing to increase beef demand in the state of Wisconsin. Checkoff chat is sponsored in part by Equity Livestock Sales Cooperative.


future restaurant managers chefs owners learn about beef 

connie fedor, wisconsin restaurant association | march 2019

wisconsin's voice heard on the national scene

arin crooks, wbc president | february 2019

wisconsin consumer trends research

angie horkan, wbc director of marketing | february 2019

find out what region 3 is up to

katie brenny, ncba region 3 vp | january 2019

whatcha eating this year

Angie horkan, wbc director of marketing | january 2019

celebrate the holidays with beef

Angie horkan, wBC director of marketing | December 2018

eating healthy during the holiday season

sarah agena, rd, wbc consulting dietitian | December 2018

beef quality assurance requirments

kevin heuser, tyson fresh meat products division | november 2018

fy2019 state/national checkoff planning

tammy vaassen, WBC Executive director | october 2018

beef quality assurance requirement

tod fleming, coo, equity cooperative livestock |october 2018

meet wbc new executive director

tammy vaassen, wbc executive directors | october 2018

the food armour program

Dr. katie mrdutt, director of food armour | september 2018

bringing new beef items to retail

steve van lannen, american foods group| august 2018

changes in THE BEEF INDUSTRY/WBC

john freitag, wbc executive director| july 2018

madison burger week wrap-up

angie horkan, wbd director of marketing | july 2018

young cattlemen's conference

brady zuck| june 2018

wbc summer promotions/activities update

jayde farbo, WBC director of communications | june 2018

may is beef month wrap-up

Angie horkan and jayde farbo, wbc director of marketing | may 2018

how the beef and dairy industries are working together

lauren brey, Edge Dairy Farm cooperative | may 2018

usmef trip to guatemala and el salvadore

val gaffney, wbc board member | april 2018

wbc in-state consumer education programs

tina hinchley, wbc board member | april 2018

how wi checkoff dollars are invested internationally

greg hanes, us meat export federation | march 2018

wbc foodservice culinary programs

ryan demers, pewaukee culinary club advisor | march 2018

national convention wrap-up

bob mitchell, cattlemen's beef board member | february 2018

how to be a spokesperson for your industry

ryan goodman, ncba director of grassroots advocacy| february 2018

keep your new year's resolutions

sarah agena, RD, WBC consulting dietitian | january 2018

popular beef dishes for the holidays

Angie horkan, wbc director of marketing | december 2017

how to include beef in a heart-healthy lifestyle

dr. steven merry, farmer and cardiologist, hartford WI| December 2017

beef. it's what's for dinner. relaunch

Angie horkan, wbc director of marketing| December 2017